The project

Brescia Convention Bureau

A new opportunity for the territory

The Brescia Convention Bureau is the reference point for those who want to organize congresses, meetings, conventions, and corporate, cultural, and sports events in the city.

The project was born from the collaboration between the Municipality of Brescia, Brescia Mobilità, and the Brescia Chamber of Commerce and is part of the development path of territorial tourism governance. The goal is to strengthen Brescia's positioning in the MICE market, in Italy and abroad, enhancing locations, hospitality, services, and local expertise.

The Convention Bureau assists organizers, companies, associations, and institutions in choosing Brescia, offering a unique point of contact to learn about the destination and identify the most suitable solutions for the event's numbers, format, and needs.

Our mission

We are committed to enhancing and promoting Brescia in the national and international congress tourism and MICE landscape, transforming every event into an opportunity for visibility, development, and value for the territory.

From the application to the choice of locations, from logistics to the involvement of local operators, the Brescia Convention Bureau facilitates dialogue between organizers, institutions, and the MICE supply chain, to build coordinated and tailor-made proposals.

Loggia Brescia la tua città europea

Our objectives

We want to strengthen Brescia as an organized, attractive, and sustainable destination.

Attracting MICE events

We propose Brescia to host national and international congresses, meetings, incentives, and events.

Facilitating organization

We offer a single point of contact to learn about the destination and navigate spaces, hospitality, and services.

Building an integrated supply chain

We connect locations, accommodation facilities, suppliers, institutions, and operators, presenting Brescia with a unified voice.

Generating value for the city

We create new opportunities for hospitality, catering, commerce, culture, mobility, and services, contributing to the visibility and seasonality adjustment of the destination.

Promoting Brescia as a destination

We make the city a recognizable, competitive MICE destination capable of attracting events throughout the year.

What we do

Destination guidance

We provide information on locations, capacities, accommodations, accessibility, mobility, and available services.

Support for applications

We assist promoters, associations, and institutions in gathering information and presenting Brescia as a venue for conferences and events.

Location and solution search

We start from the event brief and identify the options most consistent with type, number of participants, technical needs, and budget.

Organization of site inspections

We coordinate site inspections and meetings with local facilities, operators, and institutions.

Event development support

We remain a point of reference during the various organizational phases, facilitating dialogue among the parties involved.